Stuff Thai People Like

OOKAANOn the island of Koh Chang I met a couple who had come to Thailand to sell bratwurst, German pork sausages. They had a motorbike that doubled as a means of transportation and a mobile shop. ‘How ‘bout your target group’, I asked them. ‘We will sell to tourists, but we will also conquer the Thai market. Mind you, there are no other bratwurst sellers in Thailand.’ Guess why, I thought, but I didn’t say that. I didn’t want to be a party pooper. To be honest I thought their business proposition was crap. Why Thailand? Maybe some tourists long for a bratwurst, but locals? It’s not that they despise Western food, but they are just very much in love with their own food. Obvious to see why: it contains lots of superb items. A bratwurst has to compete with local sausages such as sai ua, pork sausages seasoned with finely chopped herbs and galangal (a root with a citrus scent). It also has to compete with snacks like tod man pla, fried fish cakes including four flavours: sweet (palm sugar), sour (lime leaves), salty (fish sauce) and spicy (curry paste). Try one and it’s bye bye bratwurst. Friendly restaurant and takeaway Kratiam Thai in Amsterdam serves similar cakes: perfectly balanced flavours, a firm texture. Eat one, remember the German business proposition and render a verdict.

Kratiam Thai
Tod man pla, one portion (3), €5.50
Bos en Lommerweg 199, West (Bos en Lommer)
+31 (0)20 750 81 13
Opening hours: Monday-Sunday 3pm-10pm